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Study On The Management Pattern Of Qingdao Economy Hotel

Posted on:2010-11-27Degree:MasterType:Thesis
Country:ChinaCandidate:R WangFull Text:PDF
GTID:2189360275486218Subject:Business management
Abstract/Summary:PDF Full Text Request
As the continuous improvement of social Economy, traveling becomes more and more popular in people's life; moreover, as the Golden Week development and the extension & implementation of"The Paid Time Off Policy", the simple traveling is changing into the multi-angle developed traveling of being relaxed, enjoying the vacation or self-help journey, etc. To meet such market need, the Economy Hotel is starting to appear in many cities of China, including Qingdao, and the management situations and the influence to domestic hotel profession become the hot problems which attracts the attention of this profession.This thesis is targeting the new topic of the Economy Hotel development under the background that it becomes more and more functional in the tight market competition and be more and more focused. Through the analysis of current management situations of Qingdao's Economy Hotel, there is new discussion on both the advantages and potential problems under its vigorous development, and there is objective and reasonable forecast on its development trend.This thesis involved in the relative theories of Mangement, Economics, Traveling, etc. with the methods of investigation, observation, literature reference, case analysis to take the systematic research on the management pattern of Qingdao's Economy Hotel.During the process of research, not only the commonness is included, but also the developing individuality in Qingdao area is paid much more attention, especially the ones established on its own specialties. The success is worthy to be paid attention, taken reference and be used and extended.For example in Qingdao, although the start time is later than Beijing or Shanghai, the development tendency shows big potentials in the near future. In Qingdao, most of the Economy Hotel are taken the advantage of the local manufacturing base and modified on the old workshop but not the new built or retread on the former government or enterprises'rest houses, which saved lots of capital tie-up and labors. In this thesis, the research on this point is emphasized.Through the research and analysis herein, more managers of Economy Hotel in Qingdao could have more experience sharing and avoid the vicious competition; meanwhile, it is helpful to associate the relative government to make the criterion and regulations to strengthen the supervision, and it is helpful to build up the market-oriented management bases on the property right policies; consequently, it is helpful for Qingdao's Economy Hotels to have Group Development which will not only fulfill the market need but also the benign development of its own.
Keywords/Search Tags:Economy Hotel, Qingdao, Opportunity vs. Problem, Management Pattern
PDF Full Text Request
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