China Linyi Mall On Competitive Strategy

From the management study angle, by the strategic angle of view, makes the bird's eye view and the plan to the Chinese Linyi commercial city, should management question and contradiction which appears to the Chinese Linyi commercial city development in, thoroughly studies the tradition wholesale market and the modern age .flows the large-scalestructural transformation to the modern business trade, the promotion wholesale market competitive ability and continues to develop the ability, is important significant the research topic.This paper studies China Linyi Mall of the external macro environment, the external environment micro-industry competition analysis, internal analysis of environmental resources, the core competitive analysis, strategic positioning analysis, competitive strategy analysis and conclusions. The broad strategic goals of precision and accuracy not focus on, but according to the current situation and study the pattern of development of dynamic evaluation and design, focusing primarily on strategic management process in the environmental analysis and strategy development, strategic implementation and strategic control over only a Shallow to be analyzed.This paper outlines a modern circulation and modern logistics, competitive strategy, and many other classical theory, in a variety of theoretical guidance, through PEST, five of the model, SWOT, comparative analysis, and other important tools of a strong China Linyi mall radiation, first-mover advantage a good foundation and operating costs low, and the supporting ability, and vertical integration capabilities with several aspects of the competitive advantages and core competencies, and with lasting competitive standards for assessment, which concluded: competition should choose growth-oriented strategy, focusing on the implementation of regional strategy and integrated strategy. In this paper the focus of the study is made by a number of classic model of the environmental analysis accuracy and objectivity to obtain basic strategic positioning and strategic direction of the reliability of competition. In Porter's Five Forces model of the process, not only from a competitive standpoint, but from the perspective of cooperation for analysis, not just focus on the static study of dynamic studies at the same time, Porter is the limitations of the classical theory of a supplementary applications.This research has provided the important theory strut to the Chinese Linyi commercial city development and the strategic plan, to is engaged in or the attention modern business trade and the modern popular industry government department responsible for the work, the company enterprise, the scholarly research organization provides the reference...