Research On Customer Maintenance Of Hebei Unicom

Along with the domestic mobile communications market the rapid development of mobile telecommunications operators increasingly fierce competition between. Increase the pace of development of the market gradually postponed, increase the importance of the stock market, and adopt measures to ensure that users in the network and gradually raise the level of consumer users become mobile operators have to concern. In this paper, the Hebei Unicom as the main body and analysis of its current customers in the work of maintaining the existing problems and proposed solutions, solutions main elements include:1, Hebei Unicom should change the "re-development, maintaining light" business development strategy and implementation work will be maintained as both users and the development of the business development strategy.2, clearly should improve customer satisfaction, users set up a reasonable exit barriers, strengthen internal management, strengthening of external competing in four aspects to carry out maintenance work users; which improve customer satisfaction should be a priority. Enterprises should be upgraded to maintain the level of support for the work, take a variety of ways to provide convenience to users, thereby extending the user's network in a long time and consumption levels.3, made stars of the programme, non-stopHebei Unicom customers to maintain the status quo, problems and solutions proposed for Hebei, China Unicom and other mobile communications companies with a management ideas, has its practical significance...