Chinese Electronics Information Industry had been the most important backbone industry since 2003, and had been occupying the first location of China trade for many years. But, Chinese Electronics Information Industry had been more and more influenced by Information products technical barriers to trade (TBT).At first, this essay summarizes the Information products TBT of European Union, USA and Japan. As we know, they are the three most important countries at electronic information products TBT. They are included: technological regulations and standards , Certification and conformity assessment system, package and label, Green-TBT. Whose principal character is: Dual nature, conceal, irradiation. And we can estimate that electronic information products TBT will be stricter.Secondly, for better parallel these electronic information products TBT impacts of every factor over our country electronic information products outlet, this essay analyzes the TBT based on Fuzzy AHP. The result is demonstrated that the top four factors are Green Manufacture, Green recycle, technology standards, and technology regulation. Being worth paying more attention to Green Manufacture, Green recycle, they will be the major development trends of TBT.Thirdly, in view of the actuality of Chinese Electronics Information Industry, this essay discovered that the influence of TBT including outlet quantity, welfare level, conditions of trade. And the most important affect is restraint the quantity of outlet. Take European Union as example, this essay prove this point based on Gravity Model. At the same time, we found that Chinese GDP increases, foreign FDI increases will accelerate the outlet, foreign countries GDP increases and RMB Appreciation will restrain the outlet.Finally, this essay analyzes the Strengths, Weaknesses, Opportunities and Threats of Chinese electron information product by SWOT. Then it gives the scientific and systemic countermeasures to Chinese Electronics Information Industry how to resolve the Information products TBT. |