Design Of Marketing Network Project For Hangjinhouqi Electric Power Company

China's power industry is experiencing a shift from a seller's market to a buyer's market gradually. This means that power enterprises should be the focus from production-oriented to the changes while marketing-oriented. As a monopoly, promoting the management of the market has always been a difficult problem, which is the main problem that the electric power company faces. Taken the HangJinHouQi electric power company as the example, the market-based marketing network is designed, and the marketing strategy is analyzed in the paper. The marketing network designing and the marketing strategy aim to promote the practical operation of enterprises in the development, and to promote enterprises to expand industry marketing, enhance economic efficiency.