Research On Strategy Of Shenzhen-Hong Kong Container Terminals' Co-opetition

In this highly competitive market economy, every market players have hope that they will be invincible and maximize its interests. However, the uncertainty of the economic environment, the existence of transaction costs. Information asymmetry factors and opportunism bound by the market to achieve the main goal. Those constraints are also a tactic to provide a broad market space. Study of modern game theory in limitations, the market conditions for the main game between the different behavior or different strategic options and the confrontation between the interests of the strategy and tactics they choose.Nalebuff and Brandenburger first mention co-opetition in theirs papers, includes using game theory to describe the phenomenon of two components: competition and cooperation. At the same year So RenKock and Maria Bengtsson also named co-opetition is an element of competition as competitive as cooperation and study the cooperation competition of enterprise network.This paper firstly looked back and summarized the course of study on the core co-opetition theory, and composed a theory frame for the following research. Then the paper investigated and analyzed the evolution of container terminals and their hinter land. Based on the Fuzzy Game theory of Shaply, the paper set up an evaluation index model and solving the model assumptions. Finally, the paper proposed detailed suggestion to foster and promote co-opetition for the Shenzhen-Hong Kong terminals.