Research On International Project Contract Market Changes And Coping Strategies

Since the reform and opening up, with the implementation of going global strategy, China international contractors sustained rapid development, has obtained remarkable achievement. With the quicke ning paceof globalization, the current sector competition of international contractors also is becoming increasingly fierce . The U.S. and Japan and other countries large contractors in technology and capital intensive form monopoly on projects , Chinese enterprises in international engineering contracting process in the low end of the value chain,Most businesses fight alone,Still exist price competition situation. In addition, By the host nation political, ethnic conflict, terrorism factors, China international contractors enterprises face serious security.Based on related international production compromise theory and Potter's national competitive advantage theory , this paper discusses the trend of the market forecast analysis of China international engineering contracting, perfect its enterprise's competitive advantage theory. In order to make China international engineering contracting enterprise obtains the rapid development,and to promote the healthy development of China's national economy has important practical significance.This article has a profound theoretical significance and practical significance for the transformation of Chinese economic structure and adjustment.Firstly this paper outlines international engineering contracting market and status and characteristics,focusing on the study of China international engineering contracting advantages and disadvantages. In international environmental , this paper analysis international project contracting market under the new changes. Along with the periodical fluctuations of global economy, in level of the original features international engineering contracting increased a lot of window. Countries increases the support of international engineering contracting , Have adopted various measures and policies, making international engineering contracting marching toward the export-oriented economy. From another analysis, International engineering contractor's development level is standard of measure one country degree industrialization and overall. In third chapter of this paper, from microcosmic angle analysis how to improve enterprises'own competitiveness. Develop industrial clusters to firm its core competition ability. In developing the international engineering process, take advantage of the human resources of host is a path of enterprise development. Take large enterprises in international project contracting as an example, enhance strategies'persuasive. The fourth chapter which from macroscopic perspective, in premise of government policy support, At the same time, take China's national competitiveness as a foundation, expanding overseas markets. The emergence of the financial crisis, let China enterprise mingled hope or fear after strode out of doors. This section based on macro environment construction, in order to make China international engineering contracting enterprise to obtain rapid development. Finally in the study of change of international project contracting, in order to make China international engineering contracting enterprise engaging. Finally come to make conclusion and prospect.