Competitive Measures To Improve China's International Engineering Contracting Business

Since opening up and reform,China's international engineeringcontracting has obtained much progress and it has become an important partof our foreign economic and trade sector in china. China adopted the "goingabroad"strategy after its accession into WTO(the world trade organization )and with the new situation of a more integrated world market,the competitionin the international engineering contracting market is becoming muchintensified. How to upgrade the international competitiveness of ourenterprises and take an advantageous positioning in the competition hasbecome a hot topic for discussion within the sector. After serious study andexploration, the essay proposes that the key is to cultivate and upgrade thecore competitiveness of our international engineering contracting enterprises.The essay first point out the difference between international engineeringcontracting and general commodity production and analyzes on the features ofthe international engineering contracting market. An analysis on the marketfeatures and development trends can help the enterprise determine thelong-term development strategy and through analysis on the business features,the executive procedures of the construction projects and competitionmethods, the enterprises can select different operation modes according totheir own knowledge and resources. And the analysis on the advantages anddisadvantages of the international engineering contracting enterprises canprovide references for enterprises to select competitive strategies.Then the essay briefly reviews the development of the enterprisescore theory and elaborates on the connotation and features of the enterprisecore competition, pointing out that the key for enterprise to achieve upperhand in the competition is to establish the core competitiveness. The specialknowledge and resources are the essence of core competitiveness and at thesame time, the essay also describes the carrier, components and types of corecompetitiveness and appeals to the enterprise fully to understand and utilizethe core competitiveness and made them everlasting.Thirdly, illuminate China's actuality of international engineeringcontracting,analysis the advantage and the mostly problem. Put forward toupgrade the international competitiveness with the method of cost anddifference strategy.At the same time, point out the government's function atadvancing the international competitiveness, and put forward some idea andpropose to China's government.