The Research On Rural Information Construction From The Perspective Of The New Public Service Theory

With the rapid development of information technology,both companies and government take the development of information technology as an important means of impoving their capacity, E-commerce and e-government develop rapidly.But by the constraints of the level of economic development and other factors,China's rural information construction started late, the level of rural development seriously lagged behind the city, urban and rural digital divide seriously.Rural information construction can increase the income of peasants, and promote the development of rural grass-roots democracy,it also can promote spiritual civilization in rural areas and enrich the cultural life of rural areas, it can promote employment of farmers and improve the overall quality of rural residents.After the beginning of new rural construction,the government pay more attention to rural information construction,the idea of rural information is more practical,the pace of the rural information construction is speeding up.Through the exposition of the process of rural information construction and its development status,analyse the main problems of rural information construction.Under the guidance of the new public service, government should take measures to expedite the construction of rural information.The new public services theory believes that the government's main role is service, To achieve the maximization of social and public interests, the government should pay more attention to people and not just productivity. Its essence lies in its public nature and society, and by paying more attention to citizens'values and interests, in order to achieve dialogue between the government and the public exchange,government should build an effective mechanism for the expression and evaluation of public service. The new public services theory has an important enlightenment in rural information construction. Government should take measures to promote the rural information construction.1.Strengthen the government's management function in the construction of rural information.China's rural development information is at the initial stage,the management system isn't perfect,the government's administrative functions can not play well.System and fund are necessary to rural information development,only perfect management system can ensure the rational use of funds,and take the construction of the information onto the track of the legal system, the role of government can play a bigger role,and play the government's service functions.beitter.2.Promote community's involvement initiative.China's rural areas is vast, and have a large population.Only rely on the strength of the government,the progress of rural information construction will be very slow, therefore, the primary government must strengthen rural's awareness of the importance of information, play farmer's and enterprises's major role, use of social forces of all parties.3.Encourage farmers to express their needs,improve the decision-making mechanism.Government should select a certain number of representatives of farmers to participate in the decision-making process, so that farmers have the power to speak, to promote interaction between government and farmers,then government and farmers make decision together, government shaped democratic management and democratic decision-making.4.The development of rural information construction should take a variety of modes.China's vast rural areas,and large differences in economic development,so we can't copy a model,according to the actual level of development in rural areas,develop the proper model of rural development.5.Improve the evaluation mechanism of the rural information construction, strengthen the supervision of the government. Strengthen the implementation of policies,maximize the positive role played by policy in rural information construction, we should pay more attention to the application of hardware,attention should be paid to the practical effects of policy too.