Shennongjia Tourism Development GroupCD.LTD Fanacial Analysis And Evaluation

Tourism scenery region is the main factor of the tourism industry.But now in China ,it is the weak link in the development of the industry.The development of tourism scenery region cannot adapt to the fast development of the tourism industry as well as the request and expectations of social economy in place.What the tourism scenery regions face is how to develop faster,better and lager. However,for a long time,because of many of questions,such as complications of management system and a macroscopic structure that a tourism scenery region is managed by one or more government departments, meanwhile niche check ,the weakness of the infrastructure,the shortage of funds and talented person etc.,Chinese tourism scenery regions are hard to satisfy the demand of the tourism industry and the need of economic social development in places. At present, the actuality that the management system and mechanism of tourism scenery regions are not agreeable has become the obstacle of the development of Chinese tourism scenery regions.The initial mission that solves these problems is to activate the mechanism ,and develop a more reasonable management system that can meet the request of the market as well as be advantageous to the development of the tourism scenery region.In the exploitation process of the tourism industry of Shennongjia Woodland ,many problems of management system also serious interfere with the evolution of the tourism industry of Shennongjia Woodland,for instance ,targets are not united ,mechanisms fall behind and the governments and corporations aren't divided etc.. Accordingly,Hongping tourism scenery region of Shennongjia Woodland attempt to reform its management system. Tourism scenery regions that belong to Hubei Shennongjia Tourism Development GroupCD.LTD,Shennongjia Natural Protection Zone and Shennongjia Tourism GroupCD.LTD respectively,such as the rhinoceros hole temple, jadeite valley,Tianyan Tourism Scenery Region,Tiansheng Bridge,Shennong Altar and what not,fall within the competence of a new corporation called Hubei Shennongjia Tourism Development GroupCD.LTD now.These tourism scenery regions will be managed unified,since low management cost,prevent unfair competition amang travel business enterprises and repetition construction. So the development of the tourism industry of Hongping tourism scenery region can be promoted outstanding.Although domestic specialists and scholars have studied theproblems about management system,seldom person studies the problem of the amalgamate of tourism corporations from financial aspect.The purpose of this thesis is to demonstrat the feasibility of the amalgamate of tourism corporations of Hongping tourism scenery region from financial aspect,and draw lessons from it to enlighten other tourism scenery regions in our country .At the same time,the auther suggest that the leader of Hubei Shennongjia Tourism Development GroupCD.LTD shoule constitute green accounting system to coordinate the relation between the economic development and environmental protection to realize the sustainably national economy development.