Analysis And Design Of Civic Datamart System Of Mobile Operator

Chinese Mobile Communication Marketing has reformed. In the coming epoch of 3G, the competition between the national telecom is becoming more and more severity. To make a decision as soon as possible is the key point of survival and development for a corporation. Management-decision needs fast and quantitative analysis as much as possible but not the qualitative analysis. Accompanied with the broad application of ERP, CRM, OA, information system and the Internet's flourish development, the data quantity of a corporation is increase drastically. People hope to get higher level's capability of data analysis and the tradition database does not meet the needs. And now, most of the companies do not lack data, but agony for the high quantity and conflicting of data. China Mobile formally started up the construction of Management Analysis System in 2002 and by the improvement during six year, the Provincial Level Data Warehouse has made big progress. By all of this above, this paper emphasize the study of the civic Management Analysis System.The aim of building civic data mart is to help the companies to explore the relationship between the high quantity data and aggregate the available exterior data and interior of the companies. Data mart is to rebuild the structure of these data and make the companies 'data source implement more merit.Using interviewing method (including experts, department manager of Mobile and sales), collecting first-hand data and referring <>, we emphasize studying the support from Management Analysis System to civic department of China Mobile and analyze in detail and find the Character Modeling of the China Mobile civic Management Analysis System Firstly, this thesis introduces the background of the research topic, the current situation and the organization of the whole content. Secondly, illustrates the related theories and technologies applied in the development of the system, such as data warehouse, OLAP, ETL, modeling methodology. Thirdly, the thesis analyzes the collectivity framework of the data mart. On the premise of understanding the collectivity framework of data mart, fourthly makes an example of how to design and carry out the data mart subsystem which was successfully designed and implemented using the related knowledge of data warehouse and adopting the methods of software engineering development which contains requirement analysis, summary plan, particular plan and testing. The thesis shows of the whole processing. At last, the thesis summarizes the whole content and makes an expectation on the development of the system in the future.