Chongqing Tobacco Monopoly And Marketing Information Management System Design And Implementation

30 years of reform and opening up, China Tobacco has made great achievements, has become in the national economy plays an important role in the industry.However, due to institutional reasons, the Chinese tobacco market, the capacity of enterprises with foreign information technology as the core competitiveness of the tobacco industry had a significant gap, there is a lack of clear market strategy, not yet market-oriented organizational structure, business processes smooth enough and so on. Especially in the central rate against the backdrop of reform to speed up industry upgrading information systems, using information technology to stimulate industrialization with information technology to stimulate the modernization of management and marketing is particularly urgent need.In this paper, the tobacco industry in accordance with information of Chongqing development planning, integration of practical experience in the tobacco business and advanced management ideas, designed to meet the intensive management of tobacco companies, "delivery orders" business needs, as well as Enterprise Application Integration Information Management System requirements. The system is based on J2EE three-tier architecture (presentation layer, Business Logic Tier and data layers) framework, including system management, sales management, distribution management, customer relationship management, supply chain management, query statistics, the six sub-systems to achieve a permit management, case management, demand forecasting, order collection, billing billing, inventory control, decision analysis and other functions, streamline the flow of the tobacco business model, and optimize business processes and recycling, thereby greatly enhancing the level of enterprise management.In this paper, the research work is mainly reflected in the following areas:①On a background of system development, the analysis of domestic and foreign tobacco companies marketing system, development of information technology; against the tobacco industry of information technology work, discusses the significance of the research.②Detailed the development of information systems technology. On the IP protocol, Internet / Intranet technologies, Unified Modeling Language, B / S architecture, Web pages network protocols and technologies such as a detailed comparison and analysis. ③Information systems combined with the demand for tobacco in Chongqing, according to information system design steps, the system architecture, database, features, security has been designed.④In accordance with the system design, system interface with the different functions of the development and implementation to maximize the software to meet the Chongqing tobacco demand system.⑤A systematic test results show that the system is running a good, safe, stable, and able to meet the tobacco industry in Chongqing information technology development.At present, Chongqing Tobacco Monopoly and marketing information management system has been officially put into use by the Practice has proved that this article fully demonstrates the technical architecture layer to show flexibility, as well as the realization of the data presented demonstrate the high performance features, run the results are satisfactory.