| Community news is the rise of China's media industry a new phenomenon. As China's urbanization process is accelerating, as the basic organizational unit cities -communities are increasingly attracted media attention, a large number of community information and service, as a new century of attention in the ress.Among these "Qilu Evening News" Community News is one of the representatives. Founded in 1988, "Qilu Evening News" in Shandong Province is the largest circulation newspaper, the country also has high visibility. The newspaper in the country first opened up a Community News, community-based information platform, Zhang Gang emerged as a representative of a large number of the division series. Research on "Qilu Evening News" community news, the news of theoretical research and business news to have a reference.The full text is divided into seven parts: the first chapter introduction. Three-pronged approach to the main narrative: First of all, from the background to the study and analysis of origin, the study pointed out the need for community news. Secondly, the study of the purpose and significance, from both theoretical and practical analysis. In conclusion, this paper used by the research methods were summed up. The second chapter of the Community News of the academic building. Three-pronged approach to the main narrative: First of all, the system on domestic and foreign interpretations of the concept of community, combined with the sociological theories to the community and the community to interpret the concept of news. Second, the news of the rise of community and social backgrounds. Finally, from a practical point of view of the community media content main features. The third chapter on the "Qilu Evening News" Community Development of the Information and positioning. Conduct described in two major areas: First, the analysis of the "Qilu Evening News" News of the targeted community. Secondly, the combination of specific data on the theoretical analysis into the "Qilu Evening News" community news coverage style. Chapter IV introduced the "Qilu Evening News" community news layout planning. Chapter V on the "Qilu Evening News" community news format introduced the innovation of Chapter VI "Qilu Evening News" community news news planning. Major three-pronged approach to study, first of all, the theory and practice from the press perspective on the definition of news planning, and secondly, through specific analysis of the newspaper summed up the "Qilu Evening News" planned community news content. Finally, the analysis "Qilu Evening News" community news of a news event planning. Chapter VII of the reporters interviewed Zhang Gang of finishing. |
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