Impacts Of The Program News Probe Of CCTV

The investigative news reportage in a modern sense originated from western countries. It was the outcome in the society in which social, political and economic environments was in the stage of great change, whether sprouting in the Great Britain or thriving in the USA.. The true sense of investigative news reportage in China's TV field did not have a start until CCTV started the TV Program with News Probe in 1996. The start of News Probe in CCTV marked a real beginning of investigative news reportage in China which was in the setting of Reform and Opening outside to the world. The News Probe has developed into a well-known program that it's impact has exceeded other programs in TV medium due to its noticeable touch and report in all its breadth and depth. Although there was/is no lack of scholars who researched or are researching News Probe, the Scholars'researches on the impact of it, only mentioned occasionally in some chapters of some academic publications, or only focused on the field of journalism, or only aimed at the aspect of social impact, are shortage of thorough, all-round and three-dimentional analysis.The impact of News Probe has been involved in such fields as public administration of government, society and journalism and so forth. News Probe works in a certain degree as assisting government to solve the public crises and transforming the functions of government. It stands for social just, represents social conscience and reflects democratic power. With the ideas of telling a good story and in the common people's perspective of the selections of reporting and researching topics, it sets a good example in the journalistic field by the use of unique ways of narration and innovative contents and forms. News Probe is equipped with the professional spirits such as equilibrium, calmness, rationality, objectivity, query and the intellectual's true love to the concern with the country and people, and the like, which have great impacts on the society. Compared with American Sixty Minutes, CCTV's News Probe and American Sixty Minutes have their own features in such aspects as television reporters, basic styles of programs, scope of topic selections and the impacts and so forth, but there still exists difference between News Probe and Sixty Minutes, and News Probe lags behind Sixty Minutes.Meanwhile, as is well known, News Probe also has limitations to be broken through that some normal investigations can not be successfully performed or that the outcome of some normal investigations can not be broadcast in TV, that News Probe lay more emphsis on news reportage than comments and that the journalists have the restricted say to the comments. Therefore, News Probe still needs to be broken through from the aspects of abstracting the theme, giving prominence to reportage of news, cultivating individualized television reporters and making the comments and investigation mutually complementary.