Analysis On Chinese TV Program On Dialect

In 2002, under the impact of cartoon Tom and Jerry on dialects, Chinese television has been popular with dialects. It sprouts a variety of dialect TV programs in Hunan, Sichuan, Chongqing, Guangdong, Jiangsu, Zhejiang and Shanghai etc, which had been on show and got all kinds of praise, meanwhile, critic opinions also continence to go around. Since it has existed and will perform for a long time, we could not deny it totally, it is like two edged sword. We not only operate in order regularly, but also develop our own characteristics and then seek for more benefit from the market.The research of this thesis is base on these dialect TV program. By anglicizing the procedure and situation of the dialect TV program, taking More Tricks, More Fun as example. We put the dialect TV program into the whole society background and analyze it by using Culture and Linguistics on the reasons and all kinds of problems existing in such programs. Considering the strategic for long term development, make the dialect program closely meet the demand of propaganda function,and serve for the develop meant of the media and keep it developing regularly in practice.The first part of this thesis mainly discusses about the concept and classification of dialect,research data will be shown as evidence. By brief analysis on program More Tricks, More Fun, we discuss the relation between the dialects and TV Medias and the research value of this subject.It mainly discusses the reason for dialect TV program to exist and develop from the angles of Culture, Linguistics and Philosophy in the second part. In the third part, base on the audience, the choice of subject and information, we discuss the disadvantages of the dialect TV programs.In the last part, the author gives us the solution to the problems mentioned in the former chapter. such as how to get clear of the relation between mandarin and dialects properly, and how to combine the dialects using in program. In order to improve the quality of the TV program, We should not only improve the content itself of the program, but also make brand dialect TV program by improving the TV hosts and develop by-products, and other measures.