Research On The Relationship Between The Pleasure Culture And The Media In The Age Of Attention Economy

Attention economy is a branch of developed economics in the research field,In the age of technology,the expulsion of information has been brought relatively rare attention,how to attract maximum attention from people is the main content of the attention economy,It is a new economic phenomenon came into being with the highly informational society.As a part of culture,pleasure culture contains the instinct expression of human's desires,it has already became the mainstream culture of the society ,obviously the advention of the era of attention economy was conclusive.This paper has firstly attempt to divide the pleasure culture into four categories according to different manifestations: the truemam show, personal privacy show, anti-normal behavior show and cultural spectacle, respectively analyzed the concrete manifestation and impact by the attention economy in the four main types, and observed each type's develop direction in our country.Furthermore,on the basis of the attention economic research,this paper has analyses the relationship between the attention economic and the pleasure culture ,summing up the act or react on each other, and what it come down to is: the attention economic brings popular of the pleasure culture, and the pleasure culture affecting economic direction using its entertainment transformation.As a disseminators and guider of pleasure culture, the usefulness of the media should not be neglected. Media workers in the economic tide attention to the needs of the community while adhering to the ethics and social culture in the direction towards the development of this paper is to explore the key issues. Research that: on the one hand the media workers should grasp this rare relatively free space for development, market attention towards, but also that attention is not a panacea, is the influence of nature can not blindly pursue interests at the expense of ethics, we must protect the health of civilized society towards cultural development.