Normative Research Of TV Title

Between 2006 and 2007, only one year , all kinds of TV stations have processed some series of packing and correcting to channel and column and program, along with increasing TV channels and competitive severity, the systematization and standardization of holistic packing of TV screen has been an important portion. As one of vision representation elements, the unification and criterion of TV title has been an important part of identification system of TV vision. Through making diagnoses on applications of TV title and finding out the reasons inside, based on these, vision psychology and the character of TV media are taken into account, the thesis advances the important meaning of the normative research of TV title, in order to give TV workers some helpful references.The thesis focuses on these contents as follow:First of all, the definition .style and function of TV title are summed up by gathering news .video and referring to correlation literatures.Secondly, take medium-sized Wuhu city of Anhui province as an example, by investigating audience feedbacks on different TV channels and columns, some analysis about current application actuality of TV title are made out.Finally, based on numerical facture circumstance, in allusion to the SDTV and the character of video screen, a series of discussions concentrate on facture criterion about safety area of video screen, character capability (font, font size etc) , position ,color, residence time and so on ,in order to form a cognition and provide the late-producer of TV program with some references and principles.