Study On Excessive Recreational Orientation Of China's TV Programs

Recreation is an instinct of human being, and is actually the expression of human's joy, anger, sorrow and happiness. The transmission of information is an indispensable part of human production and life. The arising of different human classes is a"water shed"of the ways, contents and objects of recreation, making recreation a luxury that is beyond the means of ordinary people. With the creation of capitalist democracy and the improvement of productivity, recreation becomes a social phenomenon marking the development of human society to a certain stage, and especially with the generation of electronic media, the development of recreation has been added with new vitality and contents. The ever-changing world and the colorful human life provides profound space and options for the popularity of recreational culture, making it a prominent pole of economic growth in the modern consumptive society, and the adoption of TV media has promoted the development of recreational culture to even a higher level, so that recreation has changed from a luxurious consumption to a"popular daily thing"overnight, and everything can be adapted or applied to recreation, thus recreation plays both positive and negative roles in spreading the cultures and guiding the thoughts of human. Recreation can be a"double-edged sword", causing disadvantages once it is even slightly misused.Taking TV media as a point cut, this article will discuss comprehensively the main forms, characteristics and causes of"excessive"recreational orientation of TV as well as its impacts in China, and based the forms and features of the spreading f traditional Chinese culture, present the countermeasures of solving the problem of"excessive recreational orientation".