The Analysis Of China's Present TV News Entertainment

With the development of socialism market economy and a global trend of media, the operation modes and ideas of communication have a fundamental change in China's media . Entertainment is being an important way for TV median in competition , news entertainment is becoming a trend in China's TV media. But this trend giving rise to much controversy and there are a series of problems and fields need us pursuit. This paper by giving it a accurate definition and analysising its' expression first, the major part is to explore the root reasons for the appearance of the news amusement in mass media . The ultimate objective is to disscuss the trend of news entertainment is reasonable , but some expression in this trend is against the development of the television news industry and society simultaneous . finally, the backbone of this thesis is to make explorations into the road of TV news entertainment, that is to say , how can we make the TV news correspondence with the laws of transmission of news and the TV characteristics , while the news can be favorite by audience.