On The Methodic Study Of Regulating And Controling The Unbalanced Word Context In Mass Media

Words theories of abundant, and mass media of rise and dissemination theories of development make words this concept no longer only limit at linguistics of category, gradual get into sociology, dissemination learn the researcher's angle of view.This treated society system to provide another angle for us.Can see the society system as be a words environment from the words angle.This provided for the textual research a big of background.This text idea is in the investigation mass media in the words environment of adjust and control function.In the words environment, the mass media have adjust of importance to control a function very.At the public media ages, the mass media change with each passing day, booming rise, pass proprietary technique advantage, occupy a great deal of of words resources, control special words to release an outlet, already smooth thing thin breathed Qian enter any corner of social activities, erupt to flick the words that can't resist control function, influence world whichever each person in the corner of think think, quietly change each person of life and work way, also at quietly change society power of layout and balance.However the mass media is in the process of adjusting to control words environment in but appeared a words disequalibrium phenomenon:First: The medium words power look for to rent to cause to haven't only often forbid of the corrupt Chang news and news.Be subjected to many words request can't make an appeal to an expression through a mass media, the medium release privilege according to the words of oneself, according to personal of judgment and Zhen do not, proceed from various reason, annihilate towards being neglect by many noise of shouting perhaps;According to the personal private interest, rightness some graveness empress the trouble Zhi report way perhaps falsity report way, don't lack bottom layer common people to proceed from a sufferance predicament among them of battle cry, result in the words have with have no of disequalibrium.Second: Medium agenda with be subjected to the wrong of majority's opinion distance.At more of time we see mass media still guard a pass to note of the vision hurl is to the public, but in the subject of value degree top receive with be subjected to manily expectation to have thousand bad ten thousand do not, formation wrong, even sometimes is at usage the words privilege be strong line of for be subjected to many constitution subject, in the many subject of row preface top result in words subject row preface of disequalibrium.Third: The information that the mass media provide with be subjected to many dissymmetry for accept.At concrete treat a certain subject, a certain information up, we again see on amount of provide the words information emergence many and little dissymmetry, in providing the quality of words information emergence Gao and low dissymmetry, result in words light and heavy of disequalibrium.The mass media adjust various phenomenon of control the words disequalibrium and the performance ignore towards be subjected to many words expression and benefits request of.Be subjected to many same would feeling arrive oneself of descend of words position, this would direct influence be subjected to many to mass media trust of run off, lower the public's trust of medium thus, cause the public opinion of mass media direction function and words to adjust to control function from here of crack-up, face society antinomy inevitable can't nicely make an interest and adjust to control, either, even would at a certain degree top arouse to turn society antinomy.For the reason of the words disequalibrium, the writer try from three analysis.First, in dividing the line stratum, at economy and culture top opposite minority of community occupy the words resources be also opposite less, at words expression the level be more passive and be subjected to many at occupy words resources of how much with strong or weak top emergence unbalance, cent be pre-eminent with minority;Secondly, medium at economy development of big under the background, also demand consideration oneself of development luck camp and economy performance, in the merchant capital of the infusion, the medium can hardly avoid pre-eminent economy power of influence, thus hurl with excessive concern, some medium performance excessive"business enterprise personality", but neglect society culture, public opinion direct and humanities concern of ultimate end target;End, some oneself responsibility of the medium employee consciousness downplay, weaken for the people's livelihood generation position for talk, the words role of the oneself occurrence variety, concern see a point top to move, this kind of words role of variety and concern see point of top move to cause the mass media lack to be subjected to many humanities concern to the first floor and be subjected to many public opinion to the upper level direct.The words disequalibrium phenomenon is what mass media appear while adjusting to control words environment, is mass media words the defection and damage of the function, however we can't stare at vision just in the mass media oneself.Mass media realization the words function adjust to control words environment to to a large extent still need to ask for help of with dependence political system and economy situation etc. great background condition.For the counterplan of words disequalibrium, this text be also main to commence shallow Xi from 3.The mass media want under the leadership of party first, the position of persistence party and people's mouthpiece, extension the words adjust to control space, in time, be responsible for ground to adjust to control in many ways words expression, humanities concern and public opinion direct close combine;Secondly, push economy development, overall exaltation be subjected to many whole words expression strength, let to be subjected to many widespread possess a more words resources, be subjected to many of economy the margin contract, balanced development;End, medium employee persistence exactitude of public opinion direction, bottom sink concern to see point, be subjected to to the first floor many want to be particularly concern, persistence oneself of words role motionless shake. The mass media adjust to control a words disequalibrium to have importance of meaning.At current, set up harmony society is an abundant but deep topic, it is to the whole society development do of a total request and prospect programming, bag politics, economy, cultural etc. each level.Set up harmony of the words environment have already become overall construction harmony society of 1 organically constitute part.In overallly set up socialism harmony the society of the process, from the words environment construction of the angle come to view to shine on, Be a mass media to duty-boundly undertake balance in many ways words power, set up harmony words environment of graveness responsibility.At harmony society theories of the total view shine on under, at society dissemination realm, the mass media necessarily will start to undertake to adjust heavy responsibility that control words' disequalibrium and is harmony for construction of words environment but unremittingly make great effort.