The Study On Crisis Reports In China

The crisis is such a sharp-edged event with dominant or the recessive significant threat to the society, the organization or the community , its consequence cannot eliminate in a short time . The crisis report is a comprehensive definition of the news media's various report on the crisis event. Regardless of the news value of crisis event itself, or the social responsibility and the mission which news media shoulders ,the crisis report is an essential part in the news report. Moreover, the news media's characteristic can not only decide whether the crisis reports are correct or not, but also become one of key reasons of succeeding reducing the crisis. With the social development, the ways that our media takes has changed a lot. The traditional reporting ways are hiding the truth or changing negative to positive. The quality of the crisis report has been improved a lot, especially with the coming of the new century , the principal status of news media has been further enhanced. However, there are still some defects in media's crisis report. Facing the new duty and the arm of constructing the harmonious society, the news media only follows the news dissemination rule, realizes clearly the new characteristics of the presents crisis, makes the corresponding report arrangement according to different characteristics of different stages.