A Study On The Freshly Political Affairs Reporting Of Nanjing Local Party Organ

The competitive environment of the news papering is becoming worse, especially for the party organs. The Nanjing local party organs face no only the same problems which all the party organs face, but also the serious competitive environment. The Nanjing local party organs mentioned in this paper are Nanjing Daily and Xinhua Daily, and study its improvement of freshly political reporting mainly. This paper uses the content analysis method, combined with the method of 'conformation week' and Likert mete, in the progress from determining hypothesizes, setting research scope, choosing sample, designing feasible measurement, to data analyzing and concluding. Through the research on the chosen 35 samples in detail, this dissertation sums up data about the share of the freshly political reports, the amount of edition location, edition space, titles, pictures, length, and sensibility of character, types of literature and topic in the freshly political affairs reporting. This paper draws the conclusions that freshly political affairs reporting took great occupation in Nanjing local party organs, the effect of its improvement of freshly political affairs has arisen, Xinhua Daily and Nanjing Daily had their own advantages and disadvantages, and the disadvantage of rigidity in its reporting content still existed. Bases on these conclusions this paper puts forward the aid and its feasibility of the reformation, and suggestions about reformation its meetings reporting, content of typical reporting and reporting form.