The Dissemination Characteristics Of Image Art In The New Media Age

New media development has changed today's media ecology, driving the traditional media transformation. Art field produced profound transformation, performance is one of the new media image art is popular. With the "Tri-networks Integration" deepens, new media will again welcomed the new development of the wave. In this context, we should just keen observation and grasp new media situation and trend of, timely summing-up the art production experience, sums up the artistic dissemination rule, the production practice for further provide theoretical guidance.This article from traditional media images of art, reviews the print media, movies, television media images of communication history, contact "Tri-networks Integration" in our country, and points out that the traditional image media push in new media times dilemmas and transformation of necessity. This paper mainly analyzes the new media times images artistic dissemination of five features: digital not only contribute to global media merge into digital images, art also to express, present unique esthetics characteristic, Image art entertainment function gets an unprecedented strengthened, this kind of phenomenon appearances have personal, social deep-seated reasons, and also produced a new image entertainment form, Interactive image art said goodbye to the one-way transmission mode and different forms combined interaction characteristic, embodies the interaction between audiovisual technical powerful influence, Images of the mobile benefited from mobile communication system and wireless networks, the fusion of image is popular, mobile phone of precipitated an emerging image recording and mode of transmission, change the traditional media communication forms, the application of virtual reality in the image art built lifelike visual environment, the augmented reality and the mixed reality is revealed always mix unique charm. However, new media images spread freedom characteristics also brought nihilism, technical socialist and hedonism, facing these negative effects such as the confusion, we must insist on social responsibility, regression of humanity care, make new media image art better serve the people, satisfying the people's needs, realize personal value.