The Perspective Of Contemporary Chinese Media Suffused With Cultural Explanation Idolization Phenomenon

The research of idolization phenomenon in literature field from the perspective of contemporary Chinese media has caused more extensive attention, even spread to the field of culture, history, ethics, education etc. This paper systematically reviews the development and change of the contemporary idolization phenomenon, focusing on mainly three stages of the contemporary idol worship phenomenon, i.e. idols from the national isotropic, selective groups of idols and individual pan-idol, to facilitate a clearer grasp of the historical background and development of Chinese contemporary idolization phenomenon. It is worth noting that this paper will make a profound explanation from the perspective of mass media, carrying on the discrimination comparison in view of the idol type in pan-idolizing phenomenon, and emphatically combing the pan-idolizing phenomenon concrete manifestation form from the aspect of paper medium's pan-idolizing phenomenon, the pan-idolizing phenomenon which the film and television media produced, the pan-idolizing phenomenon which the motion media produced and so on.Chinese contemporary idolization phenomenon has the features of changeability, diversity, expelling nobility and commercial. The new characteristic's production has close relation with our country's immense changes in the field of politics, economy and culture. The production of idolization phenomenon is a complicated process; it is the interaction of the following four aspects: adorer self-approval psychological demand, mass media and idol manufacture relations, esthetic mental structure, idol connotation symbolism existence.According to the characteristics and the internal reasons of contemporary idolization phenomenon from the perspective of Chinese media, we should carry out the deeper cultural thinking. This paper bases on the manifestation of contemporary idolization phenomenon from the perspective of Chinese contemporary media, to explore the cultural values and the practical rationality of idolization phenomenon, based on the rational analysis of the generic idolization phenomenon worth noting tendency, and bring a preliminary analysis of the social change of each respect, focusing on Chinese contemporary media from the angle of generic idol phenomenon standard, the development trend of the mainstream culture values guide to shape the harmonious social consensus, the mass media develop the necessary responsible media idol example, playing a demonstrative effect, mass transfer consciously self-discipline supervision and enthusiasm. Through consultation and combined action to regulate the development tendencies of generic idol phenomenon in the future,to grasp the new trend of worship of idols activity in the new changes of medium environment.