A Research Of Analytical Methods For Electronic Commerce Sites

With the development of World Wide Web, E-Commerce is becoming more and more important. Many company focus on information technology, which can acquire business datum resources. Many enterprise has set focus on how to use Information Technology and master more business information. While the analyzing technology provides a kind of tool for the enterprise or web station.Firstly, the thesis describe the developing history on hit-behavior analyzing technology and introduce some theoretics and methods relevant to sites analysis and several theories on analyzing browser behavior, at the same time, it introduce some relevant theories about Data Warehouse.Secondly, I analyze an example about log datum. The analysis procedure is that extracting, cleaning, transforming and loading the datum in some log files of the server, then analyze these datum by On-Line-Analytical-Processing and optimize the analysis method on log-file datum.At the end, the achievements are summarized, the directions of the analytical methods development are pointed out.