Political Communication Of Government Crisis In Transformation Periods

Contemporary China is in the economical and social transformation periods, the public crisis affairs happen frequently, therefore, the establishment of scientific political communication system is very significant. Political communication is the basic premise for the political system's existing and developing ,and named with the nerve to life organism.We comprehensively utilize Politics, Communication, Management Science etc., creativily apply the theories of political communication to the research of public crisis.This text concretely analyze the essential factors of political communication process in the transformation period. First, analyzed the role and position of chief parties for political communication and channels capacity include formally and informal. Second, construct Chinese political communication of realistic model and ideal model. Third, evaluate the effect of political communication, and analyze the reason and performance of political information distorted. Then, we can know the present conditions of Chinese political communication.Although the transformation is beginning, the essence of the single-channel information transmission system has not changed.Ruling party and the government are the leads of political communication. The influence of public opinion is limited; NPC and CPPCC are similarly; the interest group and medium hasn't acquired an independent communication position. The position of title roles are inequality, so the interaction is hard. Although there are many channels, the independence of channels are not enough, and the sensitivity of information is limited , part of channels are diseffective. The political communication direction also presents obviously one-way dissemination trend from top to bottom.In the existing single passage, the information loses easily. So influenced science of public decision, and then injure the governmental legitimacy.These analysis expose the defects of Chinese political communication.In the meantime wo can see the new exit of political communication: the existence strategy of the marketed medium, the development of new medium strong, the mature of public opinion, the appeal of publical intellectuals and the strengthen of democratic consciousness in government etc.The consociation of these factors revolt with old communication system, result in good communication effect.Then, combine the realistic characteristics of Chinese political communicate , advocate the main factor of democracy consultation theories as the core of political communication, and the consensus political Be the target of political communication, broaden the channels, strengthen the interaction of communicate title roles. So perfect and deepen political communication theories. to some extent.