| With the development of the epoch, the competition among the huge companies has been changing to the co-competition. In recent years, the number of the international alliance between the companies has been greater than before. From stratagem point of view, to acquire predominance in the competition, corporations have altered traditionalidea. This practical transformation is not a exception in the traditional industry--shipping. The letterpress consider, confederation management is one of the best measures for the corporations to enter a brand new market but don't be worry about assume huge invest risk. The issues in the shipping corporations and the corporations whose operation are in the domain of logistics are have been paid more and more attention on, by the shipping corporations' managers.The letterpress's research is about why confederation can happen between the shipping corporations and their collaborators. Then consider how to put the alliance to efficiency circulate, till the cooperate will been successful. During the course of the stratagem choice of gaining competition predomination, the manager of the shipping corporations consider the cooperate between the shipping corporations is a flexible stratagem choice. So many researchers try to review this prepared-anthology stratagem. Yet to compare with the expectation participant of the cooperation, the reality is rigorous. So the strategic alliance isn't stabilization, and the problem which couldn't be avoided is the comrades' choice and the gained benefit's share among the comrades. The letterpress has given an analysis on the form of the shipping alliance. Elicit the constitute of the shipping corporation's comrades. Bring to bear examples from the to sides of stratagem and finance to evaluate, and using game theory to put the research on benefits' share of the shipping corporations' strategic alliances, to expect the letterpress will be a little benefit to the real decision-making of the shipping corporations. |
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