Research On Cultural Creative Industry And Urban Competitiveness

"The era when everything is dominated by capital and technology has already passed, the age of originality has arrived," The cultural creative industry has become one of the most promising new industries in the 21st century due to its high originality, integration, and added value. Practices have proved that this industry has great influence on improving the economic and cultural competitiveness of the city, therefore, many countries and regions have paid attention to the importance of research on the theory and practice about it. The cultural creative industry in Hebei province is still at a starting stage, the research is confined to the policy reform of the government and development of few trades, and the systematic study of theory and development of the whole industry is still insufficient. As the only province surrounded by two municipalities, Hebei should take full advantage of local cultural resources to develop the cultural creative industry and promote the adjustment of economic structure, in order to ensure sustained economic development and improve the competitiveness of the city.This thesis is composed of two parts, namely, theoretical study and empirical research. At the level of theoretical study, the researcher starts with the basic theories about the cultural creative industry, elaborates the relationship between the industry and competitiveness of the city, defines the concept of the cultural creative industry, and analyzes the classification, characteristics and draws comparisons with cultural industry. It is found that the cultural creative industry would promote sustainable economic development, enhance the quality of urban culture, optimize the inner layout of the city, promote the service capability, finally achieving the goal of improving the city competitiveness. In the part of empirical study, the comprehensive analysis on the internal and external factors of the development of the cultural creative industry is conducted using the method of SWTO. And the strategy for the development of the cultural creative industry is also put forward.Conclusion: The cultural creative industry has great effect on the urban economy and culture. The development of this industry will help to enhance the competitiveness of the city. Hebei province should go in-depth to know about its own strengths and identify its role, learn and borrow the experience of other countries for reference. It should cultivate the brand of local characteristics, increase the training of the professionals, pay attention to the protection of intellectual property rights, broaden the financing channels, and strengthen the government functions so as to improve the development conditions of the cultural creative industry and enhance the competitiveness of the city in Hebei province.