Font Size: a A A

Private Doctor And Health Service Business Plan

Posted on:2017-03-12Degree:MasterType:Thesis
Country:ChinaCandidate:D ZhaoFull Text:PDF
GTID:2134330482977210Subject:(professional degree in business administration)
Abstract/Summary:PDF Full Text Request
Beijing ZC medicine development co., LTD provide this private doctor service, the main service object is middle class customers, the annual family income of 200000 Yuan of above, they have certain health needs for their family members and themselves. Via the Internet web site or mobile client app, the hotline, they enjoy the private doctors of health service and large hospital registration, hospitalization and other clinic services. Cooperate with doctor or a doctor’s agent, revenue sharing with them. Split each service project respectively, to charge a customer. Through health advice, personal services to improve national health quality, the maximum to avoid the happening of the disease, improve patient comfort, which in turn improve the comprehensive quality of citizens.The Management of Company is general manager responsibility system of organization, set up a president is responsible for the strategic development, and a general manager manage all departments, responsible for the company’s business running and so on. Company executives all have over 15 years working experience in medical health industry,they are not only understand the medical health industry, also has the quite rich public relations. The core department is a private doctor team, all members come from the top hospitals of Beijing, and they have more than 20 years’ experience in large hospital clinical, can put forward original ideas of various incurable diseases, provide professional medical and health services for contract customers.In terms of project operation, the first step is set up company organization, recruit has more than 20 years of clinical experience of the experts in personal physician team, responsible for provide professional health knowledge service to contract customers. Signing on-the-job doctor to set up Patient-helper team, solve patients go to a doctor, and then build client development team and finance team necessary department. Secondly develop information systems and databases, including the company’s web site, the mobile client app, data management system, service module verification system, etc., to provide system support for the business model. The third step is determine partner, with the medical center, medical equipment companies, such as car rental generation driving, to provide a medical, remote medical treatment, such as car shuttle service. After the above mentioned have done, we start to the trial stage, promote in the pharmaceutical industry, adopt the mode of a discount on fees for the first time to absorb a trial clients, try on the information system of the project and all the business processes. Project put into operation after the trial stage, according to the development of business, gradually signing domestic famous or rich clinical experienced doctors, to provide customers with better service.In terms of marketing, in order to establish a good corporate image, obtain customer resources, set up strategy suitable for the development of the enterprise marketing. Mainly is to build a high-end, the uniform corporate image, provide high quality customer service, and according to the business situation find the target customer, targeted marketing. Moreover, make the company stable development by holding academic BBS exchange, etc., inviting renowned medicine famous experts to participate, enlargement popularity and so on.To sum up, they establish the plat between the individual and the hospital, and provide the health services, health consulting to improve national health quality, and provide patients-helper, company to see doctor services, and health monitoring service for old man live alone. Let the customers to spend a small amount of money enjoy professional services, and the private doctors in order to improve the quality of people’s health and the health survival rights.
Keywords/Search Tags:Private Doctor, Health Service, Online to Offline, Business Model, Innovation and Entrepreneurship
PDF Full Text Request
Related items