Customer Satisfaction Index (CSI) is the degree of the satisfaction to the commodity or service that the customer buy,and is that the possibility to buy the commodity and service again according to this. CSI is a key point to which the enterprises refer when they are making the strategy about customer satisfaction.Generally, the theories about CSI measurements are used in the fields of industrial and commercial management, economical management etc. Its objects for measurement mostly are the satisfaction degree of customer to the products and services which are offered to the customer. The CSI model of Kano, ACSI, SCSB and some models raised by Chinese scholars are popular at present. But we have to see that the objects of the CSI measurements usually have two characteristic, one is they are used in the measure for a series of huge industries, or in the aspects of the whole national governments in satisfaction by people; the other one is, the models are used to measure the...
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