Study On Relationship Between Individual Characterestics And Environmental Behaviors Of Tourists

Environmental Protection in modern society or in the social practice of scientific research has been a major concern. As human control of the continuous strengthening of the capacity of the environment, we find contradictions in the development of man and nature to do more and more prominent and more and more performance out of sight toward these conflicts, people began to reflect on their own behavior. Many experts and scholars from different disciplines perspective on environmental protection issues.At present, because there are a large part of domestic tourism relies on the natural resources, tourists and the natural environment on the one hand the performance of its intimate contact with the tourists for the importance of tourism, on the other hand to the natural environment acts directly with tourists suffer to the pressure. Therefore, tourists tend to act largely affect tourism destination in the state of the environment. Research in tourism in recent years also had no less than the type of travel related to environmental protection, such as:green tourism, sustainable tourism, etc., and eco-tourism is one of the more mature one, the tourists related to environmental protection behavior also gathered in the ecological behavior of tourists, but also a lack of environmental protection for the general behavior of tourists.This paper analyzes the background, a clear meaning and purpose of the study, research; define the key concepts involved in the study; put forward hypotheses and describes the research method; construct the entire article in the technology roadmap and research framework, the coverage of the study involves the use of the relevant theory, the system relevant to the study reviewed the research results and the latest international research and development direction of the theoretical basis for further study.Discussed in detail the development process of questionnaire design and sample survey carried out process, explains the research methods used in data analysis. Through the literature on tourist behavior and environmental behavior of the review, combined with study, screening of variables to test the questionnaire design. Predicted by the questionnaire data (30 copies) for analysis, modify inappropriate items, generating a formal questionnaire, the main downtown area in Shanghai conducted a questionnaire survey of public leisure facilities (544 copies). On this basis, the statistical data collected and validity testing.According to research results and statistics, respectively, and the personal characteristics of tourists to analyze the situation of environmental protection acts, mainly for tourists and the environmental behavior of the individual characteristics of descriptive statistical analysis. Data based on research results, mainly "statistical products and service solutions" SPSS 17.0 statistical analysis software analyzes the correlation and regression analysis to study the individual characteristics of each tourist and tourists between the environmental behavior, individual characteristics of each house tourists relationship and interaction between.Finally completed the study, hypothesis testing, the results of empirical research and analysis were summarized concluded:demographic characteristics of the "Education", "income level" environmental attitudes and characteristics of tourists, tourism, environmental knowledge to show a positive correlation sex; environmental standards and environmental attitudes of tourists positively correlated; Tourism Motives and see the environmental behavior of tourists did not show a significant correlation. Based on the conclusions and put forward development proposals, noting the limitations of this study exist in the study combined with the situations encountered and direction for further research and recommendations.