| Since game theory was introduced into the economic research field, it has become an important tool to solve various problems.At present, the competition among enterprises has evolved into supply chain competition, thus conflict and cooperation escalating into a significant theme in the research field of supply chain management. Supply chain relationships between enterprises competing is one of hot issues in supply chain management both at home and abroad, which causes widespread concern.The paper use game theory, economics and management, through the establishment of game model, to research the extent of cooperation relations and promotion strategy choices. The main research contents are as follows:This thesis is divided into six chapters. The Chapter I Introduction mainly expounds the research background, research significance, research methods and an overview of the status of foreign researchers. The Chapter II Supply Chain and Game theory related theories is the base of the research behind. The Chapterâ…¢Game Analysis of the traditional model of enterprise competition is the bedding and comparison of following. The Chapter IV Single-chain supply chain enterprises competing in Game Analysis is main about the Competition and Cooperation of Single-chain supply chain using the Game Analysis. The Chapterâ…¤Cluster supply chain enterprises competing in Game Analysis is main about Competition and Cooperation of Cluster supply chain enterprises using the Game Analysis. The Chapter VI Conclusion through comparative analysis of the above sum up the main Research of the paper. |
