AN INVESTIGATION OF THE BUSINESS MANAGEMENT ADMINISTRATION PROGRAM OF BRYANT & STRATTON BUSINESS INSTITUTE LEADING TO CURRICULUM IMPROVEMENT (NEW YORK

The major purpose of this study was (1) to collect and analyze data to determine to what extent, if any, is the Business Management Administration Curriculum at Bryant & Stratton Business Institute is meeting the needs of graduates for initial employment and (2) to evaluate this information as a basis for possible curriculum revision or modification in order to better prepare the student for a career.;The methodology used in this study was the descriptive-survey method. The Delphi Technique was utilized for this research in order to elicit first hand responses from the employers of the graduates and the instructors concerning the effectiveness of training received in the Business Management Program at BSBI. An adaptation of the Delphi Technique for this research utilized three questionnaires, while the fourth questionnaire was replaced by an interview. The data gathered was organized according to Virgil E. Herrick's Eleven Propositions and Edward A. Krug's Four "C's" of curriculum design.;Respondents agreed that the current Business Management Administration Curriculum at BSBI is meeting the needs of its degree graduates for initial employment. However, there was a perceived need to have the curriculum stress basic language and communication skills as well as basic mathematics and computer skills. Respondents suggested a work-study program would benefit graduates.;Bryant and Stratton fulfills its perceived mission of preparing the student for a job. If Herrick's Eleven Propositions and Krug's Four C's were applied by the Curriculum Committees of B & S the resulting curriculum would have more flexibility, more staff understanding of their role in curriculum development and more courses based on student interest and therefore result in improved curriculum.