A Study On The Construction Of Jiangxi TV Host Teams

With the continuous development of the media industry, the competition of media economy is ultimately the competition of human capital. Thus, modern media organizations not only need the high-quality and excellent TV show hosts, but also desire to own a host team with rich experiences, professional knowledge and profound culture. The shortage of excellent TV show hosts seriously limits the development of media organizations, which also hinders the pace of the entire TV industry in Jiangxi province to a higher level. For the moment, under the spring tide of market economy, many TV stations in Jiangxi province cannot completely meet the needs of the development of modern media industry and the main reason is the the lack of core competitiveness. Moreover, they don’t pay enough attention to the talents’value and make an effective incentive mechanism to arouse the hosts’work enthusiasm. They also don’t get the hosts’ maximum value. All these are the indispensable reasons too.In recent years, though the TV stations in Jiangxi have achieved small achievements in the team construction of hosts, compared with the developed countries or regions at home and abroad, there is still a big gap. Through the study of the team construction of hosts in Jiangxi, combining the actual situation and the existing problems of the region and referring to the experience and practice of team construction of TV show hosts at home and abroad, this paper will sort out some new methods to change the status quo, making contributions to the team construction of TV hosts in Jiangxi.