Research On The Construction Of Communication Power Of Talk Show Hosts In The Convergence Media Era ——Take My Graduation Work "My Sixty Years:Dialogue With Chen Duo" As An Example

Since the interview program entered the public field of vision,in a long period of time,it has been developed by leaps and bounds.However,with the change of media ecology and people's viewing habits,some interview programs produced by traditional media are forced to dismiss under the impact of network interview programs.As an important part of the interview program,the host decides the success or failure of the program,and the audience also puts forward higher requirements for the host.This paper will be studied from the perspective of the communication power of talk show hosts,and the graduation work my Sixty Years: Dialogue with Chen Duo,the third season of CCTV's The Reader,network talk shows thirteen Invitations and My Bronze Age and their hosts as the research objects,using the theories related to talk shows and hosts' communication power,research on the construction of the communication power of talk show hosts in the convergence media era.The article is divided into five parts.The first chapter is the introduction,which elaborates the research background and significance,summarizes the previous research results,and clarifies the problems and research methods to be solved in this project.The second chapter analyzes the connotation of the communication power of the talk show hosts from the definition of the concept,the context of the generation of communication power and its constituent elements.The third chapter explores the trend analysis of interview programs and their hosts in the convergence media era,including the new trends and phenomena of interview programs and interview program hosts.Chapter four,from the content to the creation of graduation works,analyzes the practical application of the construction of communication power of interview program hosts in the program creation and the practical problems encountered.The fifth chapter proposes strategies for improving the communication power of talk show hosts in the media convergence era from three new directions: scene aggregation thinking,community aggregation thinking and context link thinking.Through the research of this topic,I hope to provide new ideas and directions for the development of talk show hosts.