| In recent years,with the impact of the epidemic and the downturn of the international economic situation,the banking industry is facing more and more fierce market competition,and it is impossible to rely on improving product quality and marketing services to meet the development needs of banks.For City Commercial Bank,only by giving full play to the role of "talent" as the first resource,strengthening the competitiveness of human resource management,improving the effect of employee incentive,and stimulating the enthusiasm and creativity of employees,can it obtain the space for survival and development in the market competition.Grass-roots employees are the foundation and guarantee for the sustainable development of the bank.Improving the enthusiasm of grass-roots employees through effective incentive measures is the key research direction of human resource management of City Commercial Bank,which is particularly important at present.The dissertation takes the Zhengzhou branch of ZY Bank as the research object,and mainly studies the motivation problem of the grass-roots staff in Zhengzhou Branch,the research for the double factor theory,through the questionnaire survey and interview method,analysis of ZY bank Zhengzhou branch of grassroots staff incentive,explore the existing problems,according to the questionnaire survey and interview results of the corresponding optimization improvement measures are put forward.Through investigation,the problems of health factors are mainly the poor effect of salary incentive,unreasonable performance appraisal incentive system,and incentive failure;the education and training incentive deviation from employee expectation,low satisfaction with promotion incentive,inadequate incentive measures for employee growth and development,and the insufficient role of enterprise culture incentive.In view of the existing problems,according to the idea of perfect health factors,strengthen the incentive factors,targeted put forward to improve the effect of salary incentive,optimize the performance appraisal incentive system,reduce work pressure amplification incentive effect,enhance the education training incentive,strengthen the construction of the promotion incentive system,improve the development of incentives,strengthen the enterprise culture of seven aspects of improvement countermeasures,help to improve the grassroots staff work enthusiasm,improve ZY bank Zhengzhou branch business performance,the study on other similar Banks perfect grass-roots staff incentive measures has certain reference. |
