Research On Performance Evaluation Of Shijiazhuang A Express Company Based On Balanced Scorecard

The global express industry rose in 1978,but China’s express industry did not gradually get on track until 2016.From the perspective of the large market of the express industry,the revenue of China’s express industry has increased year by year in the past two years.The total revenue in 2020 was 880 billion yuan,an increase of 17% over 2019.In 2021,with the gradual improvement of the epidemic,economic development has gradually stepped on the right track.In January,the cumulative revenue of express reached 86 billion yuan,an increase of 73% month on month.Under the influence of the epidemic,the national electronic operation live broadcasting platform has developed rapidly,which makes the express industry market continue to expand.With the popularity of the Internet,online shopping platforms such as live TV are gradually emerging in rural areas and second and third tier cities,indicating that there is still a lot of room for growth in the express industry market.At present,the competition in the industry is becoming more and more fierce,and the pressure faced by enterprises is also gradually increasing.For Shijiazhuang a express company,whose development scale is not very large,this is not only an opportunity,but also an unprecedented challenge.In the process of writing,this paper first introduces the research background,explains the relevant research significance,explains the selected research methods and research contents,shows the research ideas and generates the research idea map,and summarizes the relevant research reviews at home and abroad.Secondly,it makes a conceptual and theoretical definition of the two methods involved in the research:performance evaluation and balanced scorecard.Then,it analyzes the current situation of Shijiazhuang a express company,analyzes the development situation,organizational structure and human resources of Shijiazhuang a express company,as well as the current situation of performance evaluation of Shijiazhuang a express company,and analyzes the problems existing in performance evaluation of Shijiazhuang a express company.At the same time,it analyzes the necessity and feasibility of using the Balanced Scorecard Based on the performance evaluation system in the construction process.Based on the previous analysis,a performance evaluation system supported by the Balanced Scorecard theory is established for Shijiazhuang a express company,and the weight of 20 indicators selected from the four dimensions of the balanced scorecard is determined by analytic hierarchy process.Through the determination of index system and weight,evaluate the current performance of a express company,further analyze the evaluation results,and summarize the application effect of Shijiazhuang a express company’s performance evaluation system.Thirdly,it analyzes the performance evaluation system of Shijiazhuang a express company using the balanced scorecard,and puts forward the implementation guarantee measures.Finally,the research conclusion and Prospect of this paper highly integrate and elaborate the research results of this paper.This paper takes Shijiazhuang A Express Company as the empirical research object,which is in the high-speed development period.As a representative of small and medium-sized enterprises in the development of the express industry,this paper takes the company as the empirical research object,introduces a performance evaluation system based on the balanced scorecard,and combines qualitative and quantitative research methods to enrich the research results of performance management of express enterprises.It can provide necessary reference for the effective performance management of the company.