Research On The Evolutionary Game Of Business Model Innovation In Technological Startups From The Stakeholders Perspective

The growth of technology startuups is a hot issue of common attention to the academic circle and industry in recent years,and business model innovation is an significant approach for the healthy development of technology startuups.Under the background of digital economy,the complex relationship between technology startups and stakeholders and the vigorous development of platform economy have brought new opportunities and challenges to enterprises.In this context,how to better deal with the complex game relationship between technology startups and relevant stakeholders in the process of business model innovation plays a crucial role for technology startups to gain greater competitive advantages,and then achieve sustainable,healthy and rapid growth.First,on the basis of extensive reference from the existing study,this paper defines the related concepts of technology entrepreneurship and business model,analyzes the influence of stakeholders on technology entrepreneurship business model innovation,and then constructs a theoretical model of technology entrepreneurship business model innovation.On this basis,this paper constructs the three-way evolution game model of technology startup enterprises,customers and core suppliers based on the perspective of stakeholders,conducts local stability analysis,analyzes the synergy between the three on the evolution consequence,and reveals the evolutionary mechanism of technology entrepreneurial enterprise business model innovation.Then select typical technology startup enterprises to carry out the questionnaire survey,according to the actual enterprise data,with the help of Python software instance numerical simulation,through the comparison of strategy set,select the optimal strategy under the condition of odd-even factor evolution trend,further verify the effectiveness and practicability of the selected evolution game strategy.Finally,based on the perspective of stakeholders,different relevant subjects,especially technology entrepreneurs,will give countermeasures and suggestions on business model innovation.The results show that under different equilibrium states,the policy selection of maximizing the interests of each stakeholders and the choice of different game strategies are closely related to the initial strategy tendency of the game subject,and the strategy selection of the game subject of all parties will have a certain influence on the business model innovation and value co-creation mechanism.The research results further enrich the research results of business model innovation under the situation of digital economy,and provide a reference for technology startups to choose business model innovation strategies.