Study On The Competitiveness Evaluation Of Tea Industry In Guizhou Province

The tea industry has a vital connection with China’s economic development strategy,especially under the background of the country’s Rural Revitalization in full swing,the tea industry,as an important industry in China,is green,beautifies the natural environment,healthy and sustainable,and has the high-efficiency advantage of the integrated development of the three major industries.The tea of the world comes from China and the tea of China comes from Guizhou.Guizhou is the only tea producing area in China with high altitude,low latitude,many clouds and zero pollution.It has a long history of tea planting and has cultivated many tea varieties with deep regional characteristics and are widely popular in the market.Through the concerted efforts of the provincial Party committee,the government and major tea industries,Guizhou tea industry has developed rapidly in various fields and achieved good results in cultivating production,processing and promotion,innovating brands,developing markets and extending the industrial chain.In recent years,Guizhou provincial Party committee and provincial government have continuously attached great importance to the development trend of Guizhou’s tea industry,adhered to the development of green organic ecological industrialization,took the tea industry as an industry with ecological sustainability and unique regional characteristics in the province,vigorously developed the tea industry,focused on building it in order to promote the pace of rural revitalization,and increased the investment and seed cultivation of local tea brand tea industry,We should explore the new way to transform Guizhou’s fertilizer and biological tea industry into the most expensive one in the world,and actively promote the transformation of Guizhou’s fertilizer and biological tea industry,so as to improve the competitiveness of Guizhou’s tea industry.Guizhou will continue to give full play to the good advantages of tea in ecology,safety,health and quality,explore and innovate ways and methods from the whole industrial chain,focus on the efficient,high-quality and healthy development model of Guizhou tea industry,comprehensively promote the effective connection between the development of Guizhou tea industry and China’s rural revitalization,and make new and greater contributions to accelerating the development of agricultural and rural modernization.Based on this,this paper takes the tea industry in Guizhou Province as the research object,uses SPSS for data processing,analyzes the development status of the tea industry in Guizhou Province,and then makes a preliminary comparison between the competitive advantages of different regions in Guizhou Province and other regions outside the province.Then,based on Porter’s "Diamond Model",from the production factors,demand conditions,related and supporting industries The five elements of market and government competitiveness describe the advantages and disadvantages of its industrial competition,and then combined with the factor analysis method to evaluate the competitiveness of tea industry in Guizhou Province from two different angles: vertical and horizontal.On this basis,the countermeasures and suggestions to improve the competitiveness of tea industry are put forward,which is of great significance to the development of tea industry in Guizhou Province.