Research On Optimization Of Financial Risk Management And Control Of D Real Estate Company

In recent years,due to the rapid development of the real estate industry,China has enacted a series of macro-control measures to ensure the positioning of "houses are for living,not for speculation" and to achieve the effect of stabilising land prices,housing prices and expectations.26 July 2021,in accordance with the requirements of the regulatory authorities,dozens of major real estate enterprises included in the "three red lines" pilot scheme are not allowed to purchase more than 40% of their total annual sales.On 26 July 2021,dozens of major real estate companies included in the "three red lines" pilot scheme were required by the regulator to purchase land at a price that did not exceed 40% of their total annual sales,including not only the cost of acquiring land in the public market,but also the cost of acquiring land in the non-public market through acquisitions and other means.In December of the same year,the Central Economic Work Conference set the tone: we should adhere to the positioning that "houses are for living,not for speculation",strengthen the guidance of market expectations,actively seek innovative development models,adhere to the principle of simultaneous development of the long-term rental market and the home purchase market,and promote the healthy cycle and development of the real estate sector in a city-by-city and site-by-site manner.Starting in 2021,financial institutions have become much more aware of the risks associated with the real estate business,mainly due to the exposure of the business risks of individual large and medium-sized real estate enterprises under the economic policy environment of deleveraging in the real estate business,resulting in a certain degree of shrinkage in domestic investment for real estate companies.At the same time,overseas financing for Chinese real estate companies came to a virtual standstill as international rating agencies also heavily downgraded the credit ratings of Chinese real estate companies.As a result,the financial pressure on companies has increased further,but there is a consensus in the industry to "promote sales and make a quick return".At the same time,the industry has been talking about creating a "wartime atmosphere" and tightening their belts to work.Of course,companies need to cut back on expenses while cutting back on revenue,such as optimising the cost of real estate development and the expenses of management staff.In such a situation,it is particularly important for real estate companies to have good risk control.The aim of this paper is to identify the current risk management problems and their causes,and to formulate corresponding countermeasures to help the company to move forward in this wave,and also to provide some help to other real estate companies.Based on the above reasons,this paper will combine risk management theory and internal control theory to conduct a comprehensive analysis of the current state of control of D Real Estate Company’s financing risk,investment risk,capital recovery risk and revenue distribution risk,respectively,using financial indicators to find the main problems in the process of financial risk control of D Real Estate Company,and analyse the causes of the problems in order to give the enterprise The final management strategy-optimising the financial risk control of D Real Estate.Optimising D Real Estate’s financial risk control requires in-depth consideration of the objectives,principles and content of the optimisation,and the establishment of a set of financial risk control methods applicable to D Real Estate that can better identify financial risks and avoid or reduce them in a timely manner.A series of safeguards are applied to ensure that the optimised financial risk control can function better and more reasonably reduce the financial risks that exist in D Real Estate,and can also provide certain experience for other real estate companies to learn from in preventing and dealing with financial risks,thereby promoting the stable and healthy development of the real estate business.