Research On The Development Of Characteristic Agriculture In Xiangyin County Under The Rural Revitalization Strategy

The 19th National Congress of the Communist Party of China put forward the strategy of rural revitalization,marking that my country has a new dimension in facing the "three rural" issues.At present,the "three rural" work has entered a new development stage of comprehensively promoting rural revitalization and accelerating rural and agricultural modernization.The development of characteristic agriculture is a major measure to promote the prosperity of rural industries,realize rural economic development,and promote the implementation of the rural revitalization strategy.Characteristic agriculture is an important starting point for farmers in Xiangyin to get rich.It closely focuses on the location advantages of local agricultural resources,focuses on " special",and strives to create famous and high-quality agricultural product brands with strong local characteristics of Xiangyin,especially high-quality scallops,Famous and high-quality aquatic products,high-quality vegetables and other characteristic agricultural products are managed and operated in accordance with the market-oriented,large-scale and professional operation mode,so as to expand and strengthen the characteristic agricultural industry system of Xiangyin with distinctive characteristics,outstanding advantages and high-efficiency output.In promoting the economic development of the county and building a new development pattern of agricultural and rural modernization,it has created a development path with Xiangyin characteristics.This paper defines the connotation of characteristic agriculture and rural revitalization strategy by collecting a large number of literatures and related materials,with economies of scale,comparative advantages,competitive advantages,agricultural industry Based on the theory,using methods such as literature analysis and field research.Briefly summarize the overall situation of Xiangyin County,sort out the favorable conditions for agricultural development in Xiangyin County,and understand the current situation of the current characteristic agricultural development in Xiangyin County,including a preliminary summary of the characteristic agricultural industry and the current characteristic agricultural development model of Xiangyin County,Brief introduction of the four development modes,analysis and examples of the characteristics of each mode,And express the brand promotion of characteristic agricultural products.Then,the index system is constructed by analyzing the influencing factors,and the AHP method and the fuzzy comprehensive evaluation method are used to comprehensively evaluate the development degree of characteristic agriculture in Xiangyin County.The author of this article went to Xiangyin County to conduct questionnaire surveys and interview work with local farmers,agricultural enterprise staff,small and medium-sized characteristic agricultural entrepreneurs,and township government staff,etc.,And statistical analysis of their understanding and views on the development of characteristic agriculture.The problems existing in the development of characteristic agriculture in Xiangyin County are analyzed.Then put forward the development countermeasures and suggestions:Strengthen and consolidate the foundation of agricultural development and establish a risk prevention mechanism;increase investment in science and technology,develop deep processing of characteristic agricultural products;implement characteristic brand strategy and improve market recognition;increase government support and expand financing channels;Cultivate rural professionals and develop new forms of agriculture.