Research On Optimization Of Product R&D Sample Procurement Management Of G Automobile Company

Recently,with the steady growth of domestic economy and the increasing improvement of people’s consumption level,consumers’ demand for passenger cars is more diversified,and the competition in the automotive industry is becoming increasingly fierce.Enterprises must quickly put high-quality and high-performance products into the market in order to seize market share and enhance their competitiveness.In the R & D process of new products,enterprises begin to focus more on the research of their core technologies,and more and more non key samples are obtained by purchasing from external suppliers.Therefore,the importance of R & D procurement is becoming increasingly prominent.The procurement management level of R & D samples will affect the improvement of R & D efficiency and sustainable development of enterprises to a certain extent.Taking g automobile company as the research object,this paper first investigates the current situation of R & D sample procurement management at the present stage,and then analyzes,summarizes and summarizes the main problems and deficiencies existing in the current R & D sample procurement management of G automobile company by means of interview and investigation.The problems are summarized into four aspects:first,the R & D demand control is not strict;Second,the procurement efficiency of R &D samples is low;Third,the purchase cost of R & D samples is too high;Fourth,the lack of effective management of suppliers,and the use of fishbone diagram to analyze the root causes of these problems.Secondly,using the theory of strategic procurement and combined with the strategic objectives of G automobile company,put forward the improvement objectives of R & D sample procurement management,and then sort out the problems existing in R & D sample procurement management through the theories of strategic procurement,centralized procurement management,supplier management and procurement management process reengineering,as well as business process optimization and other methods and tools,The improvement scheme for efficiency improvement and cost reduction is obtained.The scheme is divided into four aspects:establishing the demand procurement plan of R & D samples,establishing an effective R & D procurement management system,updating the cost control mechanism and optimizing the supplier management system.Finally,for the implementation of the optimization scheme,it puts forward the problems that may be faced with the enterprise management concept,system barriers and the lack of professional ability of purchasing personnel.In view of these difficulties,it puts forward implementation guarantee suggestions such as establishing cross departmental matrix organization,carrying out project management and control,strengthening publicity and training and providing information support,so as to ensure the implementation of the optimization scheme and achieve the expected implementation effect.Through the Optimization Research on the management of sample procurement in the R & D of new products of G automobile company,the sample procurement is promoted to the height of strategic procurement,hoping to provide some suggestions and references for the R & D project management of similar enterprises.