| Positive visitor emotional experiences play a key role in destination satisfaction and willingness to revisit.Emotional experience research now covers a wide range of aspects such as festivals,shopping,theme parks,tourist holidays,historical sites and adventure tourism,and destinations around the world are increasingly emphasizing the emotional dimension of their offerings.Emotion,as a vague and difficult to clearly define experience,is closely linked to language and culture.Although emotions are experienced on an individual level,they have a distinctly collective framework,both in terms of the actual experience and in the way they are experienced and communicated to others.Due to cultural differences,domestic and international tourists may experience different emotions when visiting the same scenic spot,and the same type of emotion may have different meanings.This study takes Guizhou province as the case study site,and selects online reviews of tourists after visiting 89 scenic spots above 4A in Guizhou province from two major tourism websites,Ctrip.com and Trip Advisor.com,over the past ten years.Under the joint guidance of theories of tourist behavior,affective geography and temporal geography,we use spatial analysis and EMD empirical modal decomposition to mine domestic and foreign The study uses spatial analysis and EMD empirical modal decomposition to explore the emotional experience characteristics and spatial-temporal distribution patterns of domestic and foreign tourists,and combines the LDA thematic model and the qualitative research method of rooting theory to explore the differences in emotional experiences of domestic and foreign tourists and their influencing factors.The main findings are as follows.(1)Through the analysis of the overall characteristics of the number of domestic and foreign tourist reviews,it is found that both domestic and foreign tourists in Guizhou Province have a significant "long-tail feature" in their attention to the scenic spots in the study area,but the domestic tourist flow of the study sites shows a more obvious scale-position order compared to foreign tourists.In terms of spatial distribution,the number of domestic and foreign tourists’ comments are mainly distributed in a point pattern,but the spatial distribution of domestic tourists’ comments is more balanced,which indicates that the development of domestic tourists’ tourism flow in the study sites is more balanced.(2)With the help of scatter plots to explore the change pattern of domestic and foreign tourists’ emotional mean from the perspective of time,it was found that the positive emotional experience of domestic tourists was less affected by time,and the positive emotional experience of domestic tourists was relatively stable during the study period;while the positive emotional experience of foreign tourists was seriously affected by the change of time,and the positive emotional experience of tourists as a whole showed instability during the study period,and the negative emotional The EMD empirical modal decomposition method was used to explore the potential time series of the number of comments on various types of emotional experiences of domestic and foreign tourists on a day-to-day basis,and it was found that the number of comments on positive and negative emotions of domestic and foreign tourists as a whole fluctuated mainly on a weekly and monthly basis with medium and high frequencies,while foreign tourists fluctuated mainly on a quarterly basis with low frequencies,and seasonal climate was the main factor affecting the changes in the number of comments on positive and negative emotions of domestic and foreign tourists.Seasonal climate is the main reason for the change in the number of positive and negative sentiment comments from domestic and foreign tourists,while domestic tourists are affected by the holiday system in China.(3)With the help of the spatial interpolation method(Kriging interpolation)and the spatial mismatch index to explore the differences in the spatial distribution of the emotional experiences of domestic and foreign tourists in the attraction,we found that there are large differences in the spatial distribution of both the mean positive and negative emotional values of domestic and foreign tourists,and the spatial mismatch between the positive and negative emotional experiences of domestic and foreign tourists is mainly in the positive direction.This indicates that the positive emotional experiences of foreign tourists are higher than those of domestic tourists in most of the study sites;it indicates that the negative experiences of domestic tourists are higher than those of foreign tourists in most of the study sites.(4)With the help of unsupervised processing,subject word-feature word extraction was conducted on the texts of domestic and foreign tourists’ reviews in the study attractions in Guizhou Province from two dimensions of positive and negative emotions respectively,and the results found that there were differences between the elements that domestic and foreign tourists focused on in their positive emotional experiences,with tourist attraction,tourist transportation,price elements The main elements of positive affective experience for foreign tourists are tourist attraction and tourist transportation,and there is no clear clustering of price and tourist experience elements in positive affective experience for foreign tourists.The main elements of concern for negative affective experience are scenic area management,service quality,weather conditions and scenic area facilities.(5)The internal mechanism of action of the factors influencing the emotional experience of domestic and foreign tourists was found to be similar using the rooted theory research paradigm.The four elements are However,domestic and foreign tourists focus differently on the four factors that affect the emotional experience of tourists,with domestic tourists mainly focusing on the management and service facilities of scenic spots,while foreign tourists are more concerned about the expressions due to cultural differences and language barriers. |