Quality Optimization Strategy Of Software Products Based On QFD——A Case Study Of YZ Company

Product quality is an important index to reflect the overall management level of an enterprise.Good product quality is particularly important for the sustainable development of an enterprise.In the face of the increasingly fierce market competition,more software companies have realized that the core competitiveness of software products is not only technological innovation,but also should pay attention to technological innovation while improving the quality of software products.However,there are still many software companies in China that are not oriented to the needs of users,which leads to the low quality of software products.It is necessary for software companies to seek scientific and reasonable methods of quality management to improve software quality in order to achieve sustainable development of enterprises.Starting from improving the quality of YZ Company’s software products,this article systematically describes and combs the quality management theory,QFD theory and quality house technology in the way of literature review.In the specific implementation process,various methods such as questionnaire surveys and interviews were used to obtain the quality problems and their causes of YZ Company’s software products.Based on QFD theory,combining affinity graph method and AHP,to better understand and identify the user’s demand for software products,starting with the user’s demand for software products quality and its weight,the quality house improvement model is constructed to convert the user’s demand into the importance and target value of software products technical characteristics.Through the application of QFD theory and its core quality house in YZ Company’s software product quality improvement,this paper suggests that YZ company should add the quality evaluation of demand design in the product development stage,so as to better meet the needs of the market,customers and technology solutions balance.At the same time,we will further strengthen the concept of "service-oriented" and "quality oriented" products,strengthen the product evaluation system and the quality management system,and improve the quality of software products through multidimensional evaluation and whole process quality control.Furthermore,from the point of view of enterprise managers,it is suggested that the company should adjust its organizational structure so that all functions can strengthen communication and collaboration in the process of software product quality management,so as to promote the development of software product quality in a better direction.Targeted quality optimization strategies such as accurately identifying user needs,adjusting production and research processes,and enhancing communication and coordination can improve the reliability and operability of software products.At the same time,it can also help YZ Company shorten R&D time,reduce R&D investment,and ultimately improve the satisfaction and competitiveness of software products.