| At present,information poverty in rural areas and information inequality between urban and rural areas are still the most prominent "shortcomings" in China’s economic and social development,as well as the return to poverty and relative poverty,which will further magnify the inequality in the traditional social environment.Qinghai’s rural information poverty is relatively deeper,the cost of poverty reduction is higher,and it is difficult to get rid of poverty by conventional measures.In the face of such dilemma,from the Angle of multi-dimensional and multi-level comprehensive reflect information poverty,poverty measurement index system,build information classification information line and level of rich and poor,will benefit in qinghai rural anti-poverty practice to target really need help,so as to improve the effect of accurate information poverty alleviation work;Measures will be taken according to local conditions and policies will be adopted according to individual households and villages.This study constructs a measurement model of information poverty to reflect the level of information poverty at individual level in the digital environment.Firstly,the literature on "digital divide" and "information poverty" is sorted out,and it is found that information poverty is embodied in the inequality in the process of information production,dissemination,acquisition and utilization.Starting from the concept of information poverty,on the basis of the theory of information poverty and social interaction and relationship theory,develop a set of measuring information poverty scale,scale for the exploratory factor analysis and confirmatory factor analysis,the reliability and validity,the fit of the model after inspection,remove the unreasonable item,in the end,the formal scale of information poverty levels.Paying attention to the degree of information wealth of farmers and herdsmen in Tibetan areas and improving their digital ability is an important way to further consolidate the achievements of poverty alleviation in Tibetan agricultural and pastoral areas of Qinghai and ensure that poverty alleviation does not return to poverty.Therefore,we take Tibetan farmers and herdsmen as an example to measure the information wealth of individuals.The empirical measurement results show that the information wealth of farmers and herdsmen in Tibetan area of Qinghai is generally low,which is mainly manifested in the following aspects: farmers and herdsmen have single information tools,difficult access to information tools,farmers and herdsmen mostly use information tools for social and entertainment,and poor application ability.In view of the existing problems,relevant policy suggestions are put forward,such as strengthening the construction of information infrastructure,promoting the digital integration of agriculture,rural areas and farmers,improving the quality of education and training,and improving the information literacy level of farmers. |
