Research On Innovative Political Education In Colleges And Universities Under The All-Media Communication Pattern

In the context of rapid development of media technology,full media has been widely used in all corners of society.As a new way of information dissemination,full media technology provides people with rich spiritual and cultural products,meets the needs of different people,and promotes the progress of human society.More strongly,it promotes the application of full media technology in the field of education,and improves the quality of education comprehensively with the application of full media technology.Colleges and universities are important places for cultivating students’ ideology,so it is the key to strengthen ideological and political education in colleges and universities to enhance the ideological and moral quality of college students.Facing the challenges of opportunities in the new situation,how to realize media integration is one of the urgent topics in front of the majority of educators.Colleges and universities are the most active and positive positions in the field of ideology,and it is urgent to strengthen the construction of campus network culture and create a mainstream public opinion field with influence and credibility.As the times are developing,the integration of media should also keep pace with the times.The ideological and political education work of colleges and universities and the media are effectively integrated,and the situation of "four all-media" and "three all-education" has been developed under the pattern of all-media communication.The way people receive information has changed under the pattern of all-media communication,and it also affects the ideology and thinking pattern of college students.Based on this situation,how to optimize the ideological and political education of college students by using all-media technology has become the most important concern of college students’ ideological and political educators,and it is also a problem that must be solved.In the full-media environment,the development of network information technology brings modern propositions to the ideological and political education work of colleges and universities,which concerns the fundamental question of what kind of talents should be cultivated in the socialist universities in the new period.The current academic research on ideological and political education in colleges and universities under the background of full media mainly focuses on its concept,characteristics and functions.Based on the new era,we will improve the reform of ideological and political education in colleges and universities,focus on the dilemma that the work of ideological and political education in colleges and universities is caught in now,take the challenges and opportunities faced by full media as the basic point,and explore the effective measures in the practice of ideological and political education work in colleges and universities.As the times are developing,the integration of media should also keep pace with the times.The ideological and political education work of colleges and universities and the media are effectively integrated,and the situation of "four all-media" and "three all-education" has been developed under the pattern of all-media communication.The way people receive information has changed under the pattern of all-media communication,and it also affects the ideology and thinking pattern of college students.Based on this situation,how to optimize the ideological and political education of college students by using all-media technology has become the most important concern of college students’ ideological and political educators,and it is also a problem that must be solved.In the full-media environment,the development of network information technology brings modern propositions to the ideological and political education work of colleges and universities,which concerns the fundamental question of what kind of talents should be cultivated in the socialist universities in the new period.The current academic research on ideological and political education in colleges and universities under the background of full media mainly focuses on its concept,characteristics and functions.Based on the new era,to improve the level of the reform of college ideological and political education,focusing on the dilemma that college ideological and political education work is caught in now,taking the challenges and opportunities faced by all-media as the basic point,exploring the effective moves in the practice of college ideological and political education work Firstly,the connotation of the relevant concepts is refined,the necessity and feasibility of the innovation of college ideological and political education,taking Marxism,It provides strong theoretical support for solving the problems of ideological and political education work in colleges and universities under the pattern of all-media communication,based on the important theories of General Secretary Xi Jinping on the innovation of ideological and political education in colleges and universities under the pattern of all-media communication.Secondly,it clarifies the advantages and disadvantages,opportunities and challenges of all-media on the ideological and political education of colleges and universities.On this basis,starting from the impact of the full-media environment on college students’ ideology,we combine the current situation of China’s social development and the trend of higher education and other factors to solve the difficulties of the current ideological and political education work in colleges and universities.Taking the current situation of ideological and political education work in China’s colleges and universities as the starting point,we find that there are many practical problems facing us in the new situation that need to be solved.According to the actual problems,aim at the causes of the problems arising in the ideological and political education work in colleges and universities.Finally,combining with the characteristics of all-media,some targeted and effective measures are proposed in the aspects of environment innovation,basic guarantee innovation,education concept innovation and content innovation respectively to enhance the effectiveness of ideological and political education in colleges and universities under the pattern of all-media communication.Measures.