Since the 18 th CPC National Congress in 2012,the situation in the ideological field in China has undergone an overall and fundamental change,and the serious spread of erroneous social thoughts has been effectively curbed.However,China’s mainstream ideology is still facing the risk of invasion of diverse social thoughts.With the vigorous development of the Internet,various social thoughts collide and interweave fiercely.The pan-entertainmentalism is also spreading,and presenting many new situations,problems and characteristics,that causing a great negative impact on college students whose values have not yet been formed.It not only leads the contemporary college students to be immersed in the relaxed and pleasant virtual Pan-entertainment landscape,but also undermines the authority of the mainstream ideological discourse of the network,which is very easy to generate the crisis of college students’ mainstream ideological identity,and then endangers the security and stability of Chinese network ideology.Based on the disciplinary perspective of ideological and political education,taking the network dissemination of Pan-entertainmentalism as the entry point,and on the basis of clarifying the relevant concepts of Pan-entertainmentalism and mainstream ideological identification of college students,this paper analyzes the manifestations,causes and essence of the network communication of Pan-entertainmentalism.The network dissemination of the pan-entertainmentalism is highlighted by the increasingly generalized development trend in the entertainment subject,content,carrier and other aspects.The underlying values of consumerism and nihilism have a negative impact on the mainstream ideological recognition,emotional identification,value identification and practical identification of college students.By strengthening the leading role of network mainstream ideology;Strengthen the ability to resist the network spread of erroneous ideas;Improve the college students’ mainstream ideology identification mechanism;Improve the clarifying capacity of the network ecological environment,so as to curb the spread of pan entertainment thoughts on the network,and strengthen the effectiveness of college students’ mainstream ideological identity. |