On Art Licensing In Public Museums

From the type of public museum art authorization,it can be divided into copyright authorization,trademark authorization,brand authorization and other authorizations according to the different authorization objects.As a non-profit legal person,public museums analyze the legitimacy of public museums as the subject of art authorization from the perspective of state ownership.The legitimacy includes effective prevention and resolution of the "tragedy of the commons",certain legal and policy basis,and practical experience in the development and utilization of cultural relics in collections.three aspects.Through case studies and theoretical studies,it can be seen that there are some problems in the legislation and implementation mechanism of public museum art authorization.In the legislation,there are problems that the reasonable use scope of public museums is too small,the legal level of art authorization operation guidelines is low,and the legal qualifications of art authorization subjects are unclear.In terms of the implementation mechanism,there are imperfect ownership confirmation mechanisms for collections,unclear royalty determination mechanisms,imperfect contract risk prevention mechanisms,lack of art licensing model selection mechanisms,and unclear art licensing revenue distribution mechanisms.Based on this,in terms of legislation,the Copyright Law should be revised to expand the reasonable use scope of public museums,the Museum Regulations should be revised,and policy documents for art authorization in public museums should be formulated to improve them.In terms of implementation mechanism,it is necessary to establish an intellectual property list system,improve the evaluation system for the subject of authorization,improve the contract management system,build a mechanism for selecting authorization modes,strengthen the supervision and information disclosure mechanism for art authorization in public museums,and establish an incentive mechanism for art authorization income distribution.