With the historical process of China’s revolution,construction and reform,the CPC has formed a discourse system of the trinity of sinicization,popularization and modernization of Marxism.Since its establishment,the CPC has always regarded how to publicize and popularize Marxism to the masses of the people as an important task,which is not only the requirement of Marxism itself,but also the proper meaning of Marxism popularization.The modernization of Marxism in China is the core of Marxism popularization.Based on focusing on the modernization of Marxism in China,this article explores the relevant content of Marxism popularization.The popularization of Marxism embodies the attribute characteristic of combining theoretical knowledge,Chinese characteristics,and the masses of the people,and is an important content in promoting the modernization of Marxism in China.The popularization of Marxism is a dynamic development process of theoretical communication,policy propaganda,and other communication activities based on the people.Therefore,the popularization of Marxism is a specific form of popularization of Marxism.In the historical process of the popularization of Marxism,the CPC people choose different communication channels and media under different historical backgrounds,and the communication effects of various communication channels and media on the people are also different.With the rapid development of Internet technology and information technology,mobile learning platforms have now developed rapidly in the field of information dissemination as portable learning tools,bringing new methods,new perspectives,and new ideas to the popularization of Marxism,but at the same time,they have also brought many challenges.The popularization of Marxism under the mobile learning platform is a change to the original dissemination mode of Marxism popularization.Whether it is the way of information transmission,the way of discourse expression,or the presentation effect of content,it has distinct characteristics from traditional media.The rapid development of mobile learning platforms has gradually promoted the status of communication audiences,paying more attention to the needs of the people in their communication process,but also facing challenges such as easy distraction of audience attention and insufficient integration of communication channels.Therefore,at this stage,the popularization of Marxism should not only keep up with the pace of the times,absorb the characteristics of the times,but also make good use of the opportunities brought by the mobile learning platform for the popularization of Marxism.At the same time,we must actively respond to the challenges we face and actively seek solutions to overcome the difficulties.Based on the social environment and the development of the times,this article will focus on th research of Marxist mass communication under mobile learning.Firstly,this article sorts out the basic concepts and relevant theories,analyzes the connotation of Marxism popularization,the dissemination and evolution of Marxism popularization,the characteristics of mobile learning platforms,and the relationship between mobile learning platforms and Marxism popularization.Secondly,starting with the communication elements of Marxist mass communication under the mobile learning platform,this paper analyzes the opportunities and challenges faced by Marxist mass communication,and studies the factors that affect the process of Marxist mass communication.Finally,this article proposes optimization countermeasures to better enhance the dissemination effect of Marxist mass communication under the mobile learning platform from four aspects: the dissemination subject,the dissemination audience,the dissemination content,and the dissemination channel. |