The Precise Dissemination Of Marxism On The Internet In The Process Of Popularization

The report to the 18 th national congress of the communist party of China stressed that it is necessary to promote the sinicization and popularization of marxism and make unremitting efforts to arm the whole party and educate the people with the theoretical system of socialism with Chinese characteristics.In 2016,general secretary xi jinping also stressed again at the symposium on the work of philosophy and social sciences that although great progress has been made in the sinicization of marxism,it is far from over.In the face of the new requirements of the CPC central committee for the popularization of marxism in the new era,the academic circle has formed a wealth of academic achievements on the scientific connotation,basic laws,practical value and communication path of the popularization of marxism from the perspectives of philosophy,politics,communication science and ethics.However,the direction and perspective of the research are not broad enough.In particular,there is a lack of targeted and practical theoretical research on how to spread the popularization of marxism in the new era,and specific theoretical analysis and research from the perspective of the Internet are even less.In the Internet era,whether a theory can be deeply rooted in the hearts of the people depends on the strong attraction of the theory itself to the people and more on how the theory is spread.Therefore,this paper,drawing on the experience of the concept of "precise communication" in communication science,combined with the modern and mature big data analysis and processing technology,comprehensively and thoroughly sorted out and analyzed the major subject of network communication in the process of the popularization of marxism.It has made a detailed understanding of the communication subject,audience,mode,content,effect and specific requirements of precise communication.On this basis,this paper puts forward a bold attempt to explore and build a precise communication mode of marxism popularization network,which includes four functional parts: content management system of accurate communication of marxism popularization network,communication audience analysis system,communication audience feedback system and communication resource sharing platform.It provides my own thinking for the study of the popularization of marxism in contemporary China from the level of pure theoretical discussion to the level of specific operation.In addition to the introduction and conclusion,this article has four chapters.The first chapter mainly introduces what is the precise dissemination of Marxist popular network,and the content includes the definition and main content of the precisedissemination of Marxist popular network.The main content is mainly introduced from the four aspects of the communication objectives,methods,techniques and conditions of the precise dissemination of the popular network of Marxism.The second chapter mainly summarizes the favorable conditions and obstacles of the accurate dissemination of Marxist popularization network.The favorable conditions are mainly summarized from the rapid development of the Internet,the high attention of the state,the support of data collection and analysis technology,and the basic laws of popularization of Marxism.The obstacles mainly depend on the interference of Western countries on the construction of China’s network ideology.The Internet has shocked the three aspects of Marxism’s leadership in the field of ideology and the popularization of Marxism from the perspective of communication.The third chapter is the main part of this paper,which mainly writes the realization path of the precise dissemination of Marxist popularized network.Through the analysis of the favorable conditions of Marxist popularized network communication in the second chapter,and the obstacles in the process of communication,this paper puts forward some thoughts on exploring the construction of the precise communication mode of Marxist popular network.It is mainly described in detail from the four functional parts of building a Marxist mass network accurate communication content management system,a communication audience analysis system,a communication audience feedback system,and a communication resource sharing platform.The fourth chapter mainly deals with the practical significance of the accurate dissemination of Marxist popularized network.It mainly focuses on improving the effectiveness of Marxist popularized network communication,facilitating the promotion of the theoretical connection between the people and the party,and conducive to consolidating and establishing the network consciousness of Marxism.The three aspects of the dominant position in the morphological field are elaborated.In a word,research on marxism popularity spread under the age of the Internet,is profound and significant research subject,need according to the basic principle of marxism popularization,under the premise of scientific method,the basic position,development features,combined with social reality is good at using the current era is the most advanced and efficient communication tools and techniques,through a multidisciplinary integration of research methods,to promote the development of the new era of marxist chinalization of popularization,contribution to theoretical exploration.